Sell event video clips: monetize clips for premium events (horse shows + shooting ranges)
If your participants already buy photos, they will also buy video clips—but only if clips arrive quickly and feel personal. This guide covers how to sell event video clips using a discovery-first experience, fast clipping with 9pic Motion, and smooth purchase + delivery through 9pic Checkout.
TL;DR: Clip sales are mostly a turnaround-time problem. Generate participant clips quickly with 9pic Motion, then sell clips through 9pic Checkout. Bundle clips with photos for higher average order value (see: sell event photos online).
Why video clips sell (when photos already sell)
Clips are a natural premium add-on because they capture the “moment” in motion. This is especially true for:
- Horse riding events: a jump, a turn, a round, a celebration.
- Shooting ranges: a run, a stage, a drill, a scoring moment (shared privately when needed).
Why clip sales fail (common mistakes)
- Clips are late: if the clip arrives days later, the moment is gone.
- Clips aren’t personal: generic montage clips convert worse than participant-specific clips.
- Discovery is weak: people can’t find their photos, so they never reach video.
- Checkout is clunky: buyers drop when purchase and delivery feel uncertain.
Generate clips fast with 9pic Motion
9pic Motion is designed for participant clips at event speed. In horse shows, a common need is: “we have hour-long arena videos—generate rider clips where they appear.” Motion exists for that exact problem (deep dive: rider clips from long videos).
Offer packages that match how people buy
Most teams increase clip sales when they make the offer simple. Common patterns:
- Photo + clip bundle: one price for “your best photos + your clip.”
- Clip add-on: buy photos first, then add clip at checkout.
- Premium tier: “photos only” vs “photos + clips + reel.”
If you want to automate reels for even more value, link clips into 9pic Flow (guide: highlight reel automation).
Sell and deliver with 9pic Checkout
Once you have the participant clip deliverables, the sales motion should be straightforward: view → purchase → instant delivery. That’s what 9pic Checkout is for.
Privacy notes (important for shooting ranges)
Some events require private distribution. The best approach is to keep galleries controlled, then sell within that controlled environment (see: shooting range photo sharing).
FAQ
How do I sell video clips from a horse show?
Generate rider-specific clips quickly (so they’re still relevant), then sell through an integrated checkout. Bundling clips with photos typically increases conversion.
What’s the best way to price video clips?
Pricing depends on your event and volume. What matters more than the number is the packaging: simple bundles and fast delivery outperform complicated menus. For platform pricing, always link to Pricing.
Can we sell clips for shooting matches privately?
Yes. Keep the gallery private (link-only or password-protected), then sell inside that experience rather than posting media publicly.
Next steps
If you want a new revenue stream without a full-time editing team, start with fast clip generation using 9pic Motion, then sell clips via 9pic Checkout. Want a recommended offer structure for your event type? Contact us.